
In this episode, Zach and Mo discuss the naming of the new collaboration cigar between Patina and Viso Horney, focusing on the pronunciation and meaning of 'Vertigris' or 'Verdigree.' They reveal that Tyler came up with the name, which refers to the blue patina seen on aged copper, and emphasize the anticipation surrounding this collaboration, comparing it to the famous Fuente and Padron partnership.
In the latest episode of "Just A Tip," hosts Zach and Mo dive into the intriguing story behind the name of the new collaboration cigar between Patina and Viso Horney. The discussion centers around the name "Vertigris" or "Verdigree," exploring its pronunciation, meaning, and the creative process behind it.
The hosts begin by debating the correct pronunciation of the cigar's name. Zach and Mo consider several variations, including "Vertigris," "Verdigris," and even a French-inspired "Vertigree." Ultimately, they agree that both "Vertigris" and "Verdigree" are acceptable pronunciations, and at this point, it is whatever they decide it to be.
The term "Vertigris" is another name for patina, specifically the blue-green layer that forms on copper and bronze over time due to oxidation. This blue patina is a defining characteristic and symbolic element for the cigar, tying into the brand's identity.
Tyler, a key figure in the collaboration, is credited with coming up with the name "Vertigris." Zach humorously suggests that Tyler might have used some behind-the-scenes magic or influence to finalize the name, but ultimately acknowledges Tyler's creativity and brilliance in choosing it.
Tyler was also responsible for the compound formula associated with the cigar, showcasing his integral role in both the branding and the product's development.
The hosts mention that Tyler typically enjoys incorporating sexual undertones into his branding. However, for this particular collaboration with Patina, they agreed to steer away from such themes to better fit the cigar's identity and audience.
Interestingly, Tyler's next cigar release will feature a name with those characteristic undertones, which the hosts find relatable and fitting for that product.
Zach and Mo emphasize the high anticipation surrounding the Patina and Viso Horney collaboration, suggesting it might be the most eagerly awaited cigar partnership since the renowned Fuente and Padron collaboration.
They acknowledge that opinions vary on the level of anticipation, with some considering it even more significant. The hosts also touch on the affordability of the new collaboration, noting that it is more accessible than the Fuente and Padron collaboration, which often requires a substantial investment.
The new Patina and Viso Horney collaboration cigar, named "Vertigris" or "Verdigree," carries a meaningful name that reflects the blue patina characteristic of aged metals. Tyler's creative input was pivotal in naming and formulating the cigar, and the collaboration has generated considerable excitement within the cigar community. With its unique branding and anticipated quality, this cigar is poised to make a significant impact, offering enthusiasts a highly awaited and more affordable option compared to previous high-profile collaborations.
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